Customer Engagement Campaigns

As Customer Experience Coordinator at Busy Beaver Button Co., I spearheaded campaigns to engage customers and encourage loyalty. The projects I created demonstrated innovative uses for buttons to inspire our customer base, and positioned the brand as fun and creative.



Scratch-off button blog post was optimized for Pinterest and inspired customer copycat projects. View full post on



“Snack Buttons” were created as an April Fool’s Day prank. The campaign featured a mock product launch on the company’s online shop, social media features, and a Youtube video advertisement.



I created Busy Beaver’s Golden Button Awards to highlight customers using buttons in innovative ways. Each year, we created a set of awards using various button techniques.